When you’re running an agency, it’s easy to spend all your time keeping things moving day to day and suddenly realize your systems aren’t set up to support growth. That’s exactly where my client, Kendra, found herself as she prepared to onboard a new team member. The Shift We partnered to capture and translate her core processes into clear SOPs (Standard Operating Procedures). Together with her team, I created training templates and workflows for: Scheduling and posting conte